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Aavatar Social Media Monitoring Platform

360-degree monitoring of mass media and social media

The Aavatar Social Media Monitoring Platform analyzes data from more than 300 major media sources, groups, and publications across social networks. It enables users to assess brand performance and visibility in the media landscape, identify trending topics and information waves, and respond promptly to potential image threats. Leveraging advanced artificial intelligence mechanisms, the platform can also predict information distribution channels and gauge audience reactions. Its primary goal is to enhance the effectiveness of marketing and PR teams in the fast-evolving realm of digital media.

The platform use cases

Conducting research to generate analytical reports on the media landscape and brands’ performance in the media space.

Collecting statistical data from media outlets and social media platforms.

Detecting negative information trends for proactive risk management.

Creating media and social media digests for executive leadership.

Aavatar social media monitoring platform

Compatibility with leading social networks and media outlets.
Automated identification of opinion leaders, media influencers, and bot accounts.

Continuous (24/7) information collection

Text sentiment analysis powered by machine learning algorithms.
Different access levels for the system tailored to PR managers, technical support, marketing teams, and other roles.

TV, web, and mobile app clients provide instant access to the latest information and reports.

Information perception analysis

Access to historical data

Additional data sources for monitoring can be easily and quickly integrated.

The Aavatar Social Media Monitoring Platform enables you to analyze brand performance and presence in the media landscape, identify key topics of interest, and respond swiftly to potential image threats.Interested? Request a demo today!